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The Golden Age
70mm projection in London's West End |
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Written by: Mark Lyndon, London |
Date:
20.09.2019 |
This is the story of a Golden Age. An era of
opulence, glamour, glitz and grandeur. It was the best of times. The technology
that drove this epoch was of course, 70mm projection. London's West End was
especially blessed with first run 70mm screenings in the most beautiful picture
theatres, as they were described at that time. That special time ran from the
late fifties to the end of the sixties and I was especially blessed to be part
of it. 70mm was and is the gold standard of cinema, a standard which has yet to
be equalled, let alone surpassed.
My 70mm odyssey began in The Royalty Theatre in Holborn, in the summer of 1961
where "Ben Hur" had just transferred from The Empire, Leicester Square.
My father, who worked for the architects Ove Arup nearby, took me to see it.
What a stroke of good fortune the refurbishment of the Empire, Leicester Square,
was! The Royalty was an underground cinema, off the beaten track, which only
added to the glamour and mystery. Seeing "Ben Hur" at the age of ten had
a profound impact and I was hooked for life. I was to return to The Royalty in
the mid sixties, to see "The Golden Head". The theatre had been
beautifully redecorated in Cinerama red. Far more impressive than "The Golden
Head", was the supporting short feature, "Fortress of Peace", filmed
and presented in MCS 70. It marked an historic development in aerial
cinematography. It was to lead to the greatest aerial sequence of them all, when
the hills were alive with "The Sound of Music".
• Go to 70mm
Film Presentations in London, England 1958 - 2019 by John Sharp
It is worth mentioning The Odeon Haymarket and witnessing a truly awe inspiring
70mm screening of "Barabbas", in the summer of 1962. The Odeon Haymarket,
in contrast to the stupendous picture houses nearby, was architecturally a
rather more modest affair. It was nevertheless an important West End venue for
first run 70mm, here were first runs for "Taras Bulba", "Othello",
"Is Paris Burning?", "Tchaikovsky" and quite a few more. The
Dominion Theatre in Tottenham Court Road was the London Home of Todd-AO. An
impressive, palatial venue, it did the greatest moving picture format proud. I
saw "South Pacific" there in 1961. "Cleopatra" premiered there,
followed by "The Sound of Music" and "STAR!". The Dominion was
essentially a gold mine. Joshua Logan famously said that "South Pacific"
recovered its entire budget from The Dominion alone. Sadly, Todd-AO has long
since departed. Crossing the Tottenham Court Road in those days and you would
find The Astoria, where Disney exhibited "Sleeping Beauty". My mother
took me there, following the great success of "South Pacific". I was
deeply impressed by the deeply curved screen, fronted by a swish and smart
powder blue curtain.
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More in 70mm reading:
70mm Film
Presentations in London, England 1958 - 2019
"What's On" with Udo Heimansberg
70mm at the Odeon Leicester
Sq, London
A collection of London's
7OMM Royal Premieres
Visiting 70MM Cinemas of
London's West End, September 1990
Internet link:
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The Coliseum is a major London landmark, designed by Matcham, the greatest
theatre architect of the modern era in an uncompromisingly classical style. The
Cinerama Single Lens 70mm process filled the colossal screen with a flawless
print of "It's a Mad, Mad, Mad, Mad World". The greatest comedy showcase
of them all, it was directed by Stanley Kramer, famous for the most serious of
serious dramas. "The Magnificent Showman" followed, with a magnificent
score by Dimitri Tiomkin, starring John Wayne, The Magnificent Showman himself,
ably assisted by the magnificent Claudia Cardinale. I returned to Matcham's
mighty Coliseum to see "The Flaming Years", a Russian war drama in
pristine Sovcolour and Soviet 70mm. John Huston's "The Bible ... In the
Beginning" in Dimension 150, surprisingly enjoyable, was shown there, rather
than in the much publicised, purpose built Odeon Marble Arch.
70mm arrived at The Casino with "The Greatest Story Ever Told". I had
lost interest in religious subjects, but made it up to The Casino by revelling
in "The Hallelujah Trail", "The Battle of the Bulge",
"Khartoum" and "Grand Prix", before experiencing the daddy of them
all, "2OO1: A Space Odyssey". I was to return to see it no less than
three times in that summer of 1968, one time, with a respectable group of my
fellow college students, in numbers, at least. Many years later, I took part in
a BBC programme, featuring Keir Dullea and Gary Lockwood. On being asked, I
recalled my unshakeable conviction at the time, that nothing could ever surpass
the triumph of this flawless masterpiece. The Casino, one of the finest examples
of Art Deco architecture, graced with a magnificent, palatial lobby was the
perfect setting for first run screenings of 70mm blockbusters. I was to return,
one last time, to see Douglas Trumbull's "Silent Running". The rest was
silence.
The Empire, Leicester Square, a much loved West End picture palace, was the
venue of the first run of "Doctor Zhivago". I saw it there in 1966, in
the middle of The Grand Circle. Here was truly epic cinema from one of the truly
great masters of moving pictures, in 70mm, naturally. Although 70mm
presentations continued through the 1970s and 1980s, in London's West End, the
release of "Easy Rider", in 1969, somehow marked the end of The Golden
Age. Years later, I was treated to a masterclass in film making by Peter Fonda,
who starred in "Easy Rider". But that, is another story.
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